Descrizione della Posizione Lavorativa
Position summary: Reporting to the Director of Sales & Marketing (DOSM), the Marketing Coordinator supports the planning and execution of the property's marketing and communications activities. The role requires a broad understanding of communications, advertising, branding, digital and social media.
Key responsibilities:
- Promote and protect the brand image both internally and externally.
- Develop marketing collateral and assemble information packages for events, property tours and conferences (brochures, promotional materials, maps, price lists, menus).
- Prepare or edit letters, invitations, monthly and quarterly press reports and news releases using word processing, spreadsheet, database or presentation software.
- Update and maintain property website content directly or by coordinating with web developers.
- Collaborate with the Digital Field Marketing team to plan, implement and monitor campaigns across digital, print and social channels; coordinate production of marketing materials in line with brand guidelines.
- Contribute to content creation, including copywriting, graphics and multimedia, working with designers and writers to produce engaging materials.
- Manage media relations: respond to daily media enquiries, refer to appropriate spokespersons, pitch ideas, support interview facilitation and organise media visits (reservations, amenities, special requests, dining).
- Monitor media coverage and external factors to identify risks and opportunities; maintain and update press database, digital library and press clippings.
Policies, guest relations and communication:
- Follow company and departmental policies and procedures; maintain a clean, professional appearance and uphold confidentiality and data privacy.
- Welcome guests according to company standards, anticipate and meet service needs, and ensure polite and professional interactions.
- Prepare and proofread written documents accurately; answer telephones with appropriate etiquette; communicate clearly with colleagues and guests.
- Build and maintain positive working relationships across departments and support teamwork to achieve common goals.
Skills and competencies: analytical skills, computer literacy, ability to learn quickly, strong interpersonal and customer service orientation, teamwork, communication (listening, writing, telephone etiquette), reliability, initiative, stress tolerance, adaptability, presentation and professional demeanour.
Technical / professional skills: strong digital marketing knowledge; experience with graphic programs such as Adobe Photoshop, InDesign, Adobe Acrobat Pro; proficiency in MS Office; copywriting skills for press releases and promotional materials; social media management and basic analytics.
Salary range: 25.316 – 28.000 (as stated in the advert).
Preferred qualifications: bachelor’s degree in Hospitality Marketing or related field preferred; no supervisory experience required; no specific licenses or certifications required.
Equal opportunity: Marriott International is an equal opportunity employer and values diversity; the hotel welcomes applicants from all backgrounds and is committed to non-discrimination.
Requisiti
Italian language required. Preferred bachelor's degree in Hospitality Marketing or related field. Strong digital marketing, copywriting and graphic software skills. No supervisory experience required.
Competenze richieste
Competenze professionali
Digital marketing
Social media management
Copywriting
Website content management
Graphic software (Photoshop
InDesign
Adobe Acrobat Pro)
MS Office
Media relations
Marketing collateral production
Competenze trasversali
Teamwork
Communication
Customer service orientation
Dependability
Initiative
Stress tolerance
Adaptability/Flexibility
Presentation
Integrity